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Leadership in a Wiki World: Leveraging Collective Knowledge To Make the Leap To Extraordinary Performance ReviewThis is a terrific, insightful book.In this book, author Rod Collins flatly states that the command-and-control, hierarchic management model is obsolete, and the days of the leader-hero "taking charge" are over. Mr Collins offers rationales based on his real-world and hands-on experience of running a large, complex multi-billion dollar health insurance operation. The main reason the old model is dead is simply this: the world of business is getting incredibly complex, and the top-down hierarchic model cannot cope with all the complexity.
One thing I really liked about the book is the author's willingness to tell it like it is. For example, "When it comes to implementing the insights of the human relations movement, management's efforts have been more about style than substance. Today's managers may spend more time soliciting inputs from their workers, but at the end of the day, managers are still the bosses, the workers are still subordinates, and these professionals are still expected to do as they're told."
Mr Collins notes that this "Do as your told" management style has its origins in the industrial age when mass production ruled, and managers were more educated than their workers. The absurdity is that today we are hired precisely because of our education and knowledge, yet managed as though we're ignorant and clueless.
Fundamentally, as Mr Collins says, "Nobody is smarter than everybody" - yet our management systems treat bosses as smarter than their subordinates. In this situation, the collective knowledge of the organization - so crucial to competitive advantage - is seen to rest with only a chosen few. This leads to knowledge being distorted or lost.
In short, we're managed by methods created for the era of mass production, when instead, we should be managed by new techniques in the era of mass collaboration. And you can't have genuine mass collaboration without changing the underlying power structures in an organization.
Hence, to change things, Mr Collins declares that the sovereignty of the supervisor must end, ie no more bosses. He states, "There is no place for stars and heroes in Digital Age businesses.....there are no bosses and there are no subordinates; there are only workers. And it's the collective organization, not the leader, who is the star."
Often, this approach is misunderstood - both by managers and workers - that leadership is no longer required. Mr Collins explains that in fact, leadership will become even more important. It's just that the nature of leadership will change. Mr Collins says, "The leader's primary responsibility is no longer the content, but rather the context of work."
The book provides several real-world case studies, and practical methods that can be used to change how we work. Mr Collins also introduces the complexity sciences, which will become increasingly relevant as we progress into the 21st century.
If you are truly serious about preparing your organization for an inevitably more complex future, you must buy this book.
Chetan Dhruve
Author, Why Your Boss is Programmed to be a DictatorLeadership in a Wiki World: Leveraging Collective Knowledge To Make the Leap To Extraordinary Performance Overview
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